Where to Watch the World Cup in Reno – FIFA World Cup Opening Match at Reno Public Market
- Kristen Reames

- Jun 9
- 3 min read

If you are looking for where to watch the World Cup in Reno, look no further. Reno Public Market is your official destination for the FIFA World Cup 2026 opening match watch party, and it is going to be one for the books.
Mark your calendar: Thursday, June 11, 2026 at 12PM.
FIFA World Cup 2026 Opening Match Watch Party in Reno
The biggest sporting event on the planet is finally here. FIFA World Cup 2026 kicks off on June 11 and Reno Public Market is bringing the full experience right to the heart of Reno.
Join us as Mexico takes on South Africa in the opening match of the FIFA World Cup 2026, broadcast live at Reno Public Market starting at 12PM PT. Sponsored by Michelob Ultra and Bank of America, this is not just a watch party. It is a full celebration with food, drinks, live competition, and an electric atmosphere you will not find anywhere else in Reno.
Event Details:
Date: Thursday, June 11, 2026
Time: 12:00 PM to 4:00 PM
Location: Reno Public Market, 299 E Plumb Lane, Reno NV 89502
Match: Mexico vs South Africa
Kickoff: 12PM PT / 3PM ET
Michelob Ultra Ultimate Shoot Out Competition
The fun does not stop at watching. While you are here, step up and take your shot at the Michelob Ultra Ultimate Shoot Out.
Test your soccer skills and compete for the highest score of the day. The top scorer on June 11 advances to the Finals on June 12 for a chance to win FIFA World Cup tickets to the July 2nd match.
This is your shot. Literally.
Why Reno Public Market Is the Best Place to Watch the World Cup in Reno
When you are deciding where to watch the World Cup in Reno, atmosphere matters. Reno Public Market brings together everything you need for the ultimate match day experience:
Food from 20+ local vendors. From ramen and tacos to poke bowls and pizza, fuel up before kickoff with the best food in Reno all under one roof.
Craft bars and Michelob Ultra. Nothing pairs better with World Cup soccer than a cold beer. Honey Bar and RPM's craft bars have you covered all match long.
A real community atmosphere. Reno Public Market was built for moments like this. A lively, open, vibrant space filled with fans, energy, and the spirit of the game.
Sponsored by the biggest names. This is an officially sponsored event by Michelob Ultra and Bank of America, bringing a world class experience to Reno.
Watch the World Cup Opening Match Live in Reno
Mexico vs South Africa is not just any match. It is the opening statement of the 2026 FIFA World Cup, one of the most anticipated sporting events in history. With the United States, Canada, and Mexico all hosting games across North America this summer, the energy around this tournament is unlike anything we have seen before.
And Reno Public Market is bringing that energy home.
Whether you are a die hard soccer fan, a casual viewer, or just looking for somewhere exciting to be on June 11, this is the watch party you do not want to miss.
Event Highlights
Live broadcast of Mexico vs South Africa, FIFA World Cup 2026 opening match
Michelob Ultra Ultimate Shoot Out competition
Chance to win FIFA World Cup tickets to the July 2nd match
Sponsored by Michelob Ultra and Bank of America
Food from 20+ local vendors inside RPM
Craft bars and cold drinks throughout the event
Free parking on site
How to Get There
Reno Public Market 299 E Plumb Lane, Reno NV 89502 Thursday, June 11, 2026 Doors open at 12:00 PM Free parking available on site
Gather your crew, wear your colors, and come experience the FIFA World Cup 2026 the right way. Reno Public Market is the place to be on June 11.
This is huge. Do not miss it.




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This was such a fascinating read, truly filling a knowledge gap I didn't even realize I had about finding great spots to catch major sporting events. You've put into words precisely what I've been struggling to articulate when thinking about where to gather for big games. It’s one of those subjects where so many people have opinions, but you've presented a really well-researched and practical guide https://www.theguardian.com/australia-news/2025/jun/30/australian-influencers-warned-after-several-accounts-inadvertently-promote-offshore-bookmakers-ntwnfb I've always wondered about the longevity of these kinds of venues and how they adapt over time; your point about long-term testing is something I hadn't considered. For instance, I recall a place I used to frequent for similar events, and it changed so dramatically after a few years, losing its initial appeal.…